Souvenirs That Tell the Story of the Mountains
Authentic keepsakes from Passo Lavazè and the surrounding area
Vuerich Shop is located at Passo Lavazè, a place where the mountains mean nature, tradition, and a way of life.
Our souvenirs are designed to capture and share this environment: items inspired by the territory, local culture, and the businesses that live and work in these areas.
Our Types of Souvenirs
Dolomites Gnomes
Gnomes are the magical inhabitants of our forests and are considered lucky charms. Choose the one that best represents you or surprise someone you love with a magical gift.
Red: the color of energy and strength; inspires self-confidence.
Yellow: the color of enthusiasm and happiness; supports focus and concentration.
Blue: the color of calm and tranquility; encourages relaxation.
Green: the color of perseverance and stability; brings balance and harmony.
Sweet Memories
Bring a little Alpine cheer to your children or grandchildren with our small treasures:
– Plush mountain animals, backpacks, cushions, and secret diaries
– Socks and soft slippers to keep little feet warm
– Wooden toys like whistles and slingshots
– Pens, pencils, and rulers for young artists
Personalized Keepsakes
Discover our selection of unique, customizable souvenirs, perfect for remembering your mountain adventures or for giving a special gift:
– Snow globes capturing the magic of the Dolomites
– Resin and wooden magnets to decorate your home in style
– Original pins and keychains
– T-shirts with mountain-inspired prints
– Practical and collectible pocket knives
Small Items
Bring the mountain atmosphere into your home with our small objects:
– Towels and soaps for a fragrant, welcoming bath
– Practical and decorative kitchen towels
– Wooden cutting boards, ladles, and napkin holders with rustic charm
– Wooden tea boxes
– Alpine-style mugs
– Tablecloths and centerpieces with elegant alpine decorations
– Photo frames to preserve your mountain memories
Cirmolo
Cirmolo, grown at 2,000 meters in the Alps, has been prized for centuries for its relaxing effects: it promotes sleep, calms the mind, and enhances well-being.
Discover our natural products:
– Pillows and aromatic essences
– Heart-shaped items and sachets filled with wood shavings
– Soaps and creams
– Syrups
Poles
Explore our selection of mountain and trekking poles, ideal for safe and stylish walks, perfect for anyone who loves hiking with comfort and flair:
– Aluminum trekking poles, lightweight and durable for any route
– Alpenstock, traditional mountain poles decorated with alpine animals and symbols
– Ice axes, essential tools for more challenging excursions
At Vuerich Shop, you’ll also find products from local businesses in Val di Fiemme
Magnifica Essenza – Cavalese
Magnifica Essenza creates pure essential oils from the alpine territory, natural and multifunctional, for well-being and daily mountain-inspired rituals.
– Essential oils
– Diffusers
– Cirmolo & Yarrow lip balm
– Cirmolo hand butter
– Balsamic ointment
– Cirmolo, spruce and fresh air room sprays/p>
Mas Vinal – Loc. Calvello, Ville di Fiemme
Hand-picked herbs and berries become authentic infusions, unique products that reflect the purity and character of the alpine territory.
– Leaf and fruit infusions
– Pine and Cirmolo syrups
– Wellness line: spruce and pine shower gel, hand cream, ointment, oil extracts, and room perfumes
– Mountain-scented lip balm sticks
Terre Altre – Tesero
An agricultural cooperative in Val di Fiemme cultivating biodiversity, inclusion, and respect for the land, creating community through shared values and conscious farming.
– Natural cosmetics
– Oil extracts
– Ointments
– Phytotherapeutic products and dietary supplements
– Food products
The Values of Our Souvenirs
Alpine Territory
Our souvenirs tell the story of the mountains, the landscapes, and the environment surrounding Passo Lavazè.
Tradition and Culture
Items inspired by the history, customs, and lifestyle of mountain communities.
Local Businesses
We collaborate with local businesses that share our values of quality, authenticity, and respect for the environment.
Come Discover Our Souvenirs
Visit us at Passo Lavazè and get inspired by local products from the region.











